SEO Specialist

About the Role

Diwans Technical Solutions is hiring a skilled SEO Specialist to drive organic growth for our clients across multiple industries. You will be responsible for developing and executing comprehensive SEO strategies — from technical audits and on-page optimization to content strategy, link building, and AI-driven ranking techniques.

You will work on websites built on WordPress, Shopify, and custom platforms. A key part of this role is understanding how to leverage AI tools to research, plan, and produce SEO-optimised content at scale. You will also write and edit high-quality blog articles that rank on Google and drive targeted traffic.

The ideal candidate understands SEO deeply, thinks analytically, and stays updated with the latest Google algorithm changes and AI search trends.

Requirements

• Strong, proven knowledge of SEO — on-page, off-page, and technical SEO
• Hands-on experience with WordPress and Shopify (SEO settings, plugins, page builders)
• Basic knowledge of HTML, CSS, and JavaScript to understand and fix technical SEO issues
• Experience with backlink building strategies (outreach, guest posting, digital PR)
• Ability to use AI tools (ChatGPT, SurferSEO, SEMrush AI, Jasper, etc.) to research and create SEO content
• Skilled in writing and editing SEO-optimised blog articles and landing page content
• Familiarity with Google Search Console, Google Analytics 4, and rank tracking tools (Ahrefs, SEMrush, Moz)
• Understanding of Core Web Vitals, site speed, and crawlability
• Knowledge of local SEO and Google Business Profile optimisation is a plus
• Ability to prepare monthly reports and present results clearly